欢迎访问文传商讯!

全部新闻

“Cathay International Chinese New Year Night Parade” Returns to Hong Kong After Five Years on the First Day of the Year of the Dragon Majestic Floats and the Strongest-Ever Performance Line-up Gather for the City-Wide Celebration

发布时间:2024-01-12 22:37


HONG KONG -- (BUSINESS WIRE) --

The most eye-catching Chinese New Year celebration in town, the “Cathay International Chinese New Year Night Parade”, is making a grand comeback in Tsim Sha Tsui on the first day of the Year of Dragon (10 February) to heat up Hong Kong’s Chinese New Year ambience and kick off a series of Chinese New Year celebrations. The event is organised by the Hong Kong Tourism Board (HKTB) with Cathay being the title sponsor for the 22nd year. Themed “World Party Great Celebration”, the parade showcases the city’s pulsating energy with glamourous floats and a big line-up of international and local performances, echoing the energy and motivation of the Dragon. This magnificent celebration with a global touch is a not-to-be-missed party for both the local public and visitors!

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240111419365/en/

Dr Pang Yiu-kai, HKTB Chairman, said, “Every year during Chinese New Year, Hong Kong is filled with intense festivities with a wide range of exciting extravaganzas, attracting visitors to come and feel the blessings of the festival in person. As a signature Chinese New Year celebration in Hong Kong, the Night Parade this year will recreate the classic float carnival with the largest number of international performing groups ever. We have brought together some of the world’s hottest performers to the party to spice up the celebration and transform this traditional festival into an international mega event. The HKTB parade will be the first event to kick off a series of Chinese New Year celebratory activities in town. After the parade, we will continue to promote in global markets the waves of Chinese New Year events to come in various themes, including the Lunar New Year fireworks display and Chinese New Year Race Meeting 2024 on the second and third day of Chinese New Year, respectively. We will also work closely with our travel trade partners in various source markets to introduce tourism products with the Chinese New Year theme to enrich the visitor experience with activities, inviting them to enjoy the festival and immerse themselves in the city’s charm as an East-meets-West cosmopolitan city.”

Mr Ronald Lam, Cathay Group Chief Executive Officer, said, “As the home carrier, rooted in Hong Kong for 77 years, Cathay has been committed to developing Hong Kong as an international aviation hub and promoting the city as a vibrant and diverse global metropolis. We are delighted to be the title sponsor of the Cathay International Chinese New Year Night Parade for the 22nd year. We look forward to these highly anticipated Chinese New Year festivities to attract more visitors to our home city and join the people of Hong Kong in experiencing its colourful and diverse festival culture, celebrating Chinese New Year together.”

The “Cathay International Chinese New Year Night Parade” commences at 8pm in Tsim Sha Tsui on the first day of the Year of the Dragon

Majestic floats showcase the eclectic draconic auspiciousness

This year’s “Cathay International Chinese New Year Night Parade” will feature nine floats, and 13 local and 16 international performing groups. Dragons will appear on most of the floats to portray the auspicious dragon hovering over Hong Kong, bringing fortune and joy to the city in the New Year. Together with other popular Chinese New Year elements, such as blooming flowers, felicitous couplets, lucky windmills and firecrackers, the colourfully adorned floats bring to the parade diverse interpretations of the New Year with various themes*. For instance, Cathay will lead the procession with its float, which showcases the convergence of tradition and progress, followed by floats presented by famous attractions, such as Hong Kong Disneyland and Ocean Park Hong Kong, which embody the versatile charisma of Hong Kong. The audience can also spot other good fortune items on the floats, such as galloping horses on the Hong Kong Jockey Club float and spinning windmills that take the form of a dancing dragon on the HKTB float. Among the floats, popular cartoon characters loved by both adults and children will surprise the crowd. Say hello to the lively Mr. Men Little Miss characters as they pass by!

The strongest-ever line-up of international performers and local performing groups gather for a magnificent festive extravaganza

A total of 16 international performing groups from 12 countries or regions will greet the public in this year’s parade, the most ever in Hong Kong’s Night Parade. Get ready to be entertained by the diversity and uniqueness as the parade showcases globally famous and award-winning acts. For instance, the Japanese all-female pop dance group Avantgardey, who recently performed in the NHK New Year’s Eve music battle, will show off their best moves in the parade. Other performers include the Light Dancers, from Spain, and the Universe of Lights, from Germany, exciting groups who leverage lighting to create an entrancing atmosphere; the Guangxi Arts Troupe and the Tibet Chamdo Troupe, with performances that showcase the fascinating culture; professional cheerleaders from the US; and the Bacolod City MassKara Festival, from the Philippines, which has won several championships in the Bacolod Mask Festival Dance Competition. The performers will jointly bring the best of carnival and international multi-cultural performances to the public and visitors, transforming the streets of Tsim Sha Tsui into a large-scale global party to further hype up the joyous ambience of this traditional festival.

Local performers will also stage a fascinating show, with teams that have won international awards, ranging from marching bands and rhythmic gymnastics to Chinese dances and Bollywood performances. Don’t miss the world-class showcase of skills in professional rope skipping and rhythmic gymnastics by Hong Kong representatives. As a signature of the festival, one of the local performing groups will bring back the classic lion and dragon dances, showering the audience with this festive tradition.

Local performers to warm up the crowd

The parade will start at the Hong Kong Cultural Centre Piazza, proceed along Canton Road, Haiphong Road and Nathan Road, and finish outside the Sheraton Hong Kong Hotel & Towers.

Before the parade starts, 13 performing teams will warm up the crowd along the parade route from 6:00 pm with dance, magic tricks, music, freestyle football, and much more.

For more information of this city mega event, please visit HKTB’s website for details: https://www.discoverhongkong.com/eng/what-s-new/events/chinese-new-year/night-parade.html.

Waves of Chinese New Year celebrations to spread the festive ambience

After the parade, the floats will be stationed at The Urban Council Centenary Garden, in Tsim Sha Tsui, for public exhibition from 11 to 25 February. International teams will also perform there on 11 and 12 February (the second and third day of Chinese New Year).

Chinese New Year Celebratory Event Schedule*

Date

Event

Venue

10 February (first day of Chinese New Year)

Cathay International Chinese New Year Night Parade

  • Starts at the Hong Kong Cultural Centre Piazza in Tsim Sha Tsui, proceeds along Canton Road, Haiphong Road and Nathan Road, and finishes at the Sheraton Hong Kong Hotel and Towers

11–12 February

(second and third day of Chinese New Year)

Performances by some of the International Performing Groups

  • The Urban Council Centenary Garden, Tsim Sha Tsui, Kowloon
  • Maritime Square (11 Feb)
  • Lee Tung Avenue and The Wai (12 Feb)

11–25 February

(second day of Chinese New Year – the day after the Lantern Festival)

Some of the Float Displays

  • The Urban Council Centenary Garden, Tsim Sha Tsui, Kowloon

*The performances and float display details will be announced later on the HKTB website.

Members of the media can download the photos from the following links:
Images can be accessed at: https://assetlibrary.hktb.com/assetbank-hktb/action/browseItems?categoryId=1385&categoryTypeId=2&cachedCriteria=1

Information of Satellite Live Feed of “Cathay International Chinese New Year Night Parade”

Signal testing time

9 February 2024, 19:00–19:30 Hong Kong Time

(GMT 11:00–11:30)

Live feed time

10 February 2024, 20:00–21:45 Hong Kong Time

(GMT 12:00–13:45)

Technical support for satellite live feed

Tel: (852) 2358 1092/ (852) 2358 1079

Asia Sat 5, 100.5 degrees East (covering Asia markets including mainland China, Taiwan, Hong Kong, South Asia & Southeast Asia, Middle East, Eastern Europe & CIS, New Zealand and Australia)

  • Satellite path: Asia Sat 5, 100.5 degrees East
  • Programme name: International Chinese New Year Parade
  • On-air date & time: 10/2/2024(1200-1345GMT)
  • Transponder: AS5 TXP C9V9AV, C Band
  • Uplink Frequency: 6209.5 MHz (Horizontal)
  • Downlink Frequency: 3984.5 MHz (Vertical)
  • Symbol Rate: 7.2 MSps
  • FEC: 3/4
  • Video Format: HD 1080i 50,
  • Aspect Radio: 16:9
  • Audio Assignment: A1 : A2 Stereo
  • Modulation: DVB-S2/8PSK
  • Pilot: ON
  • Roll Off: 0.2
  • Encoding Bit Rate: 14.0 Mbps (MPEG4 H.264 4:2:0)
  • Encryption: NIL –Free to Air

Eutelsat E7B, 7 degrees East (covering Europe)

  • Satellite path: Eutelsat E7B, 7 degrees East
  • Programme name: International Chinese New Year Parade
  • On-air date & time: 10/2/2024(1200-1345 GMT)
  • Transponder: E7B TXP F06D9, Ku Band
  • Uplink Frequency: 14203.83 MHz (Horizontal)
  • Downlink Frequency: 12703.83 MHz (Vertical)
  • Symbol Rate: 7.2 MSps
  • FEC: 3/4
  • Video Format: HD 1080i 50
  • Aspect Radio: 16:9
  • Audio Assignment: A1 : A2 Stereo
  • Modulation: DVB-S2/8PSK
  • Pilot: ON
  • Roll Off: 0.2
  • Encoding Bit Rate: 14.0 Mbps (MPEG4 H.264 4:2:0)
  • Encryption: NIL –Free to Air

Intelsat IS-19, 166.0 degrees East (covering Asia region and the Western United States)

  • Satellite path: IS19, 166.0 degrees East
  • Programme name: International Chinese New Year Parade
  • On-air date & time: 10/2/2024 (1200-1345 GMT)
  • Transponder: IS-19 (12C Slot C), C Band
  • Uplink Frequency: 6169.5 MHz (Vertical)
  • Downlink Frequency: 3944.5 MHz (Horizontal)
  • Symbol Rate: 7.2 MSps
  • FEC: 3/4
  • Video Format: HD 1080i 50
  • Aspect Radio: 16:9
  • Audio Assignment: A1 : A2 Stereo
  • Modulation: DVB-S2/8PSK
  • Pilot: ON
  • Roll Off: 0.2
  • Encoding Bit Rate: 14.0 Mbps (MPEG4 H.264 4:2:0)
  • Encryption: NIL –Free to Air

Intelsat IS-34, 55.5 degrees West (covering the Americas, North America & South America)

  • Satellite path: IS34, 55.5degrees West
  • Programme name: International Chinese New Year Parade
  • On-air date & time: 10/2/2024 (1200-1345 GMT)
  • Transponder: IS-34 (15C Slot A), C Band
  • Uplink Frequency: 6266.505 MHz (Horizontal)
  • Downlink Frequency: 4041.505 MHz (Vertical)
  • Symbol Rate: 7.2 MSps
  • FEC: 3/4
  • Video Format: HD 1080i 59.94
  • Aspect Radio: 16:9
  • Audio Assignment: A1 : A2 Stereo
  • Modulation: DVB-S2/8PSK
  • Pilot: ON
  • Roll Off: 0.2
  • Encoding Bit Rate: 14.0 Mbps (MPEG4 H.264 4:2:0)
  • Encryption: NIL –Free to Air

View source version on businesswire.com: https://www.businesswire.com/news/home/20240111419365/en/

CONTACT:

For media inquiries:
Mr Chokie Cheng
Email: chokie.cheng@hktb.com

Ms Tina Yeung
Email: tina.yeung@hktb.com

The most eye-catching Chinese New Year celebration in town, the “Cathay International Chinese New Year Night Parade”, is making a grand comeback in Tsim Sha Tsui on the first day of the Year of Dragon (10 February). (Credit: Hong Kong Tourism Board)

金联创 xinhua08 cacs takungpao China.com 和讯 财讯 C114.net 看商界 畅享网 中国能源网 证券之星 金融界 中金在线 天和网 中国金融网 中汽传媒 国际财经日报 中国环保网 今日亚洲新闻网 百歌新闻专线 亚洲商机 新华网能源频道 IT资讯网 中国智能卡论坛 广西物流网 品牌世家 汽车点评网 中国电子标签网 360教育在线 21世纪保险网 中国能源投资网 中国电子商业联盟 中国汽车咨询中心网 煤炭供应链 美国证券网 百奥知 CTI论坛 中国测控网 北极星电力网 能源财经网 福建之窗 智库在线 eeworld 电脑商情在线 中国电池网 赢商网 湖南信息港 赢在中国网 比邻星环保网 中国制造业门户 中国涂料在线 渝网 - 了解重庆第一站,重庆城市生活门户网站 中国云计算第一门户网站—中云网 投资界 i美股 天和财富网 太阳能信息网 爱中国能源网 世纪新能源网 中国新能源网 PVMate.com 环球外汇 橡胶网-hc360慧聪网 百年企业在线 IT168 米内 汽车工业网 第一车市汽车网 股市资讯 中国西部网 中原汽配网 科技在线 煤炭网 51招生网 教育人生 驴皮网 物流北京 51电池搜索网 大众医学 岭南医药网 5联网 股城网 BIT CNELC XXTLW 外汇通 供应链中国网 中国粘合剂网 中国储能网 家具迷 家居装修网 中華检测网 中国食品招商网 华东化工网 新疆第一汽车网 中国汽车用品交易网 大娱网 中国汽配网 山东化工网 960化工网 妈咪爱 塑胶五金网 慧聪电子网 迈点酒店网 火爆网 emcsino eetrend 绿色节能网 赤浪绿色新能源网 中国商业网 生物无忧 全球医疗器械网 贷商网 手机在线 汽车轻量化在线 中国汽车材料网 科易网 中国电子顶级开发网 中国POS机网 乐康家居 必修 国易网